At Saurashtra Cement Limited, our dealers are much more than business partners—they are an integral part of our extended family. And every family deserves to be celebrated.
This June, we brought that belief to life with Utsav 2026, a unique dealer family talent hunt and celebration that travelled across three cities, creating unforgettable memories and strengthening the bonds that unite us.
The celebrations began in Bhavnagar on 23 June, continued in Junagadh on 25 June, and culminated in Rajkot on 26 June. Three cities, one shared spirit, and a heartfelt tribute to the families who have been an integral part of our journey.
More than 1,200 attendees came together across the three events, making Utsav 2026 a vibrant celebration of talent, togetherness, and community. At the heart of the event was a family talent hunt that showcased the remarkable creativity within our dealer network. A total of 108 participants took centre stage, displaying their talents through music, dance, and other performances.
Their enthusiasm and confidence transformed the event into a celebration of not just talent, but of the people and stories behind our brand.
The evenings were further enriched by inspiring and entertaining sessions from three distinguished guests. Renowned nutritionist Mr. Hiren Sidpara shared practical insights on health and wellness, encouraging families to embrace healthier lifestyles. Celebrity makeup artist Ms. Heena Gondaliya captivated the audience with an engaging session on beauty, confidence, and self-expression. Bringing the celebrations to a joyous close, comedian Mr. Arvind Shukla had audiences laughing together, adding warmth and cheer to every gathering.
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The event also recognised outstanding performances with awards for exceptional talent and enthusiastic participation, ensuring every contribution was appreciated and celebrated.action.
More than a series of events, Utsav 2026 reflected the values that define Hathi and Sidhee Cement. It reaffirmed our belief that our dealers are not simply business associates—they are individuals with aspirations, families, and stories that deserve recognition and respect.future.
As we look back on three memorable days filled with talent, laughter, and togetherness, one message stands above all: the families behind our dealers are the true foundation of our shared success. To every dealer and every family member who made Utsav 2026 so special—thank you for being our greatest strength.
We look forward to celebrating many more milestones together.morrow.